Plant Life Balance expands beyond living spaces

Tuesday, 20 November 2018

The nursery industry’s marketing campaign Plant Life Balance has released two new plant looks for retailers, to encourage customers to introduce more green life into their work and living spaces.

The new looks, known as Beachy Green and Hanging Botanica, mark the expansion of the marketing campaign from beyond the home and into our local shops, cafes and offices.

It features two green innovators, who share their own spaces and communicate the importance of achieving Plant Life Balance across all parts of their lives.

Updated digital kits containing images of new looks have been sent to retail nurseries on November 19. Nurseries can also download and print the kit here.

Beachy Green

This laid-back coastal vibe was shot in Byron Bay and features lots foliage that’s easy to manage. Styled by interior designer, Shannon Fricke, this look is perfect for any sunny outdoor setting.

Hanging Botanica

Designed and styled by Evette Moran from Mark Moran Group, this look features ferns and tropical plants – perfect for any entertaining space to create the ultimate indoor oasis.

Keep an eye out for more out-of-home looks coming this December!

More information